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6 reasons for conducting a carbon neutral business

1. The climate change problem

It is very likely (more than 95 percent probability) that the warming of the earth in the last fifty years is attributable to human-emitted greenhouse gases such as carbon dioxide (CO2). The effects of climate change will, in most parts of the world, lead to significant risks as the temperature rises further. Some regions on earth will, because of changing climates, suffer from extreme precipitation. Others will undergo droughts and desertification. Also the melting of the entire Arctic is thought possible. Because of this, a sea level rise of 45 to 82 centimeters is predicted.

2. Cost

You will save on your energy bills by driving more economically, through better insulation, through self-generation of sustainable energy and by applying many other measures. Through this, colleagues will become aware of their energy behavior which can save you thousands of dollars in fuel costs per year. And these are just some examples of the hundreds of options that exist to reduce your company’s consumption of energy in a smart and cost effective manner.

3. Marketing

Sustainable business leads to commercial success. Some advantages of sustainability according to surveys are: more customer loyalty, more purchase intention and the attraction of valuable employees. It also causes an increase in morale among personnel, it creates goodwill and a good reputation among stakeholders. Moreover, a sustainable organization realizes brand differentiation in relatively homogeneous marketplaces.

4. Sustainable procurement

Not only governments purchase sustainable products and services, more and more commercial organizations follow their example. They look at the different aspects of sustainability when purchasing products and services. One of the most important aspects to be looked at is how energy efficient, green or carbon neutral a product or service is produced. The more reduction of CO2 emissions is applied against a competitive product or service, the more attractive it is (assuming other factors such as price and delivery time are approximately the same).

5. The global fossil energy resources

It is predicted that global consumption of all forms of energy will doubles in 2050 compared to the energy consumption in 2008. It is not yet exactly known how large the world’s reserves of oil, coal and gas are. The question is also how these reserves will be drilled in an economically attractive way in the future. However we can all assume that the supply of fossil fuels will be exhausted at one time. Therefore more efficiency in energy consumption and investments in the generation of renewable energy will lead to certainty of future energy supply.

6. The Kyoto-protocol

By 2012 each participating country in the Kyoto Protocol must have on average 5% less greenhouse gas emissions compared to the emissions caused in the year 1990. The Kyoto Protocol indicates that greenhouse gas reduction is to be achieved mainly in your own country, for example by producing more efficiently or by utilizing renewable energy sources.
During the climate summit in Doha (Qatar), in December 2012, 37 countries have agreed that the Kyoto Protocol would be maintained beyond 2012. It was also agreed that by 2020 all countries, including the U.S., China and India must reduce their greenhouse gas emissions. However, scientists and environmental organizations indicate that reduction in 2020 is too late to prevent a global warming below the critical 2 degrees Celsius. These 2 degrees Celsius would be crucial to somewhat contain the sea level rise, the loss of biodiversity and fertile nature areas.